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July 10, 2026

By R.G. Dobson

The Category Beyond Wellness: Why Life Enhancement Will Define the AI Era

In my last article, I wrote about how category creators start small at inflection points most people overlook, and how the gap between a builder’s conviction and the market’s comprehension is not a weakness, but the moat. This article is about where I believe the next great category is forming right now. It sits at ...


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